In line with its digitalization, innovation and sustainability goals, Titan Cement has invested in two companies pioneering digital transformation in cement and concrete manufacturing: Optimitive and Concrete.ai.
Titan’s investment in Optimitive further advances the group’s already strong track record of leveraging digital tools to enhance its productivity and efficiency and to expedite the accomplishment of its sustainability goals. More specifically, with the investment in Optimitive as a lead investor, Titan enhances its pioneering position in the field of AI-driven real-time optimization of industrial processes.
“For Optimitive, the investment by Titan, one of the main players in the cement market, demonstrates the strength of the company, the cutting-edge technology built inside our product and the high level of satisfaction of our customers,” said Fernado de la Prida, CEO of Optimitive.
Titan has already deployed OPTIBAT, Optimitive’s solution, in most of its plants, improving their operational performance, reducing energy consumption, curbing CO₂ emissions, and optimizing asset productivity and product quality. Titan said it has the aspiration to mobilize resources and expertise to help Optimitive grow and achieve its strategic objectives.
Concrete.ai is at the forefront of utilizing AI and Machine Learning in the design and production of concrete. Combining Titan’s industry expertise, global footprint, and operational scale with Concrete.ai’s advanced technological capabilities, the partnership will focus on co-development, pilot project, and joint commercialization opportunities. Work will build on the Concrete Copilot platform tested with producers across North America.
“The investments exemplify our dedication to supporting disruptive technologies and startups with the potential to transform our industry,” said Titan Group Chief Innovation and Sustainability Officer Leonidas Canellopoulos. “They will enhance our competitiveness while accelerating the integration of innovative technologies and materials into our operations, products, and solutions. Looking ahead, we are actively exploring options to expand our investment capacity, including potential partnerships for a larger fund to address more advanced opportunities.”
